Overview

Position Title: Digital Growth Manager

Company: Naked Wines

Location: Southampton

Job Description:

Naked Wines is on a mission to change the wine industry for the better. We seek out and invest in the world’s best independent winemakers and connect them directly with our customers (who we call Angels). Our winemakers get the funding and freedom to make the best wines they’ve ever made, while our customers get the satisfaction of backing them and enjoying their world-class wine at prices that are up to 33% less than the high street. It’s a win-win.

Responsibilities:

  • You will oversee performance across a range of digital campaigns, ensuring that we are hitting agreed budgeted milestones. Our channel mix consists of some familiar faces – namely Facebook, Google, Twitter and a range of native platforms – and we want to make sure we are spending in the right way to run our full media mix efficiently.
  • You will work closely with the Head of Digital to ensure best practices are continuously developed and maintained across Digital, sharing learnings with the Global business where possible.
  • You will own this channel mix – reporting weekly and ad-hoc insights to the wider Digital and Growth teams so we always know what’s going on with our campaigns and what opportunities we may have for improvement.
  • We are lucky to have our own design team embedded within Digital, so we’d love you to work closely with our creative guys in driving in-platform testing and learning.
  • We are always looking for new opportunities to scale and encourage you to keep an eye out for new channels, audiences or tactics you think we might be missing out on.

Requirements:

  • A driven and inquisitive nature with a genuine interest in growth marketing. We are looking for someone who is self-motivated, and is driven to be part of an ambitious Growth team.
  • Organised with a structured approach to work with a keen eye for detail and numerical analysis. Our team is fiercely logical and thrives in a data-driven test and learn environment.
  • Not afraid to get hands dirty with all aspects of campaign execution – we are a lean team and often need to roll our sleeves up. You should feel comfortable in digital platforms and ads managers.
  • Existing right to work in the UK. We are a hyrbrid team who are London based, availability for in-person work is expected between 2 and 3 days a week.

About Naked Wines

Instead of pushing suppliers on price, we fund our winemakers up front - helped by our Angels - so they’re free to focus on what they’re passionate about. Without the traditional wine industry costs, we make great savings, which we’re able to pass on. That means our winemakers are paid fairly and our Angels enjoy top-notch wine at prices that are typically 33% less than the high street. It’s a win-win.